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  1. Benefits of user-generated content (UGC) in social media

    UGC and social media: what it is and why it's important for your content strategy

    UGC primarily...

  2. How to use TikTok for marketing

    TikTok has emerged as an ideal space for brands to engage younger audiences. The platform garners...

  3. Best ways to use Stories on Instagram for business

    The first strategy is to use Stories for product demonstrations. Showing products in action can be...

  4. Tips for running successful Facebook contests

    1. UNDERSTAND YOUR AUDIENCE AND THEIR INTERESTS:Tailoring your contest to what interests your...

  5. How to create a consistent brand voice on social media

    Understanding Your Brand VoiceFirstly, defining your brand voice is imperative. Are you playful or...

  6. Strategies for managing negative comments

    To convert negatives into positives, we bring you a comprehensive guide amalgamating crucial...

  7. What are social media KPIs I should be tracking?

    Firstly, let's discuss Reach and Engagement, two fundamental social media KPIs. The reach is the...

  8. How to measure ROI from social media

    Firstly, it is crucial to understand what counts as ‘return’ in your social media investments. For...

  9. Techniques to increase YouTube subscribers

    1. Creating Distinct, Engaging Content:Start by developing distinct, engaging content that...

  10. How to optimize Pinterest pins for search

    To boost your Pinterest SEO strategy, you need to understand the platform's search algorithm, and...