Case Study: TTEC Social Media Strategy

Eager to learn how TTEC is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for TTEC.

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Introduction

TTEC is a global customer experience technology and services company that specializes in digital transformation for businesses. With headquarters in Englewood, Colorado, TTEC operates in over 20 countries, serving clients across various industries such as healthcare, technology, telecommunications, and more.

Before: The Challenges of Social Media Marketing

On social media, TTEC has successfully implemented a robust marketing strategy that effectively engages its target audience. Firstly, the company takes advantage of multiple social media platforms, including Facebook, Twitter, LinkedIn, and Instagram, to reach a wider audience and connect with potential clients. By maintaining an active presence on these platforms, TTEC ensures that its brand remains visible and accessible.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: TTEC's Successful Social Media Strategy

In addition, TTEC leverages social media as a tool for thought leadership and knowledge sharing. The company regularly shares informative and educational content related to customer experience, digital transformation, and industry trends. This not only positions TTEC as an industry leader but also provides value to its followers by offering them valuable insights and expertise.

Conclusion

Furthermore, TTEC excels in creating engaging and interactive social media campaigns. The company often hosts contests, polls, and Q&A sessions, encouraging its audience to actively participate and share their experiences. This approach helps in building a sense of community and fostering meaningful conversations around the customer experience.

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