Case Study: Quaker Houghton Social Media Strategy

Eager to learn how Quaker Houghton is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Quaker Houghton.

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Introduction

Quaker Houghton is a global leader in industrial process fluids and solutions, serving clients in over 100 countries worldwide. With its headquarters based in Conshohocken, Pennsylvania, this company caters to a wide range of industries, including automotive, steel, aerospace, and more.

Before: The Challenges of Social Media Marketing

On social media, Quaker Houghton has successfully implemented various strategies to engage and connect with its audience. Firstly, their use of visually appealing and informative content has been commendable. Through eye-catching images, videos, and infographics, they effectively showcase their products and solutions, making their social media profiles a valuable resource for industry professionals.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: Quaker Houghton's Successful Social Media Strategy

Furthermore, Quaker Houghton actively interacts with its followers and clients, responding promptly to inquiries, comments, and feedback. This level of engagement helps to build trust, foster relationships, and establish their reputation as a reliable industry partner.

Conclusion

Additionally, the company uses social media platforms to promote thought leadership and share industry insights. By regularly posting articles, case studies, and technical expertise, they position themselves as experts in their field and offer valuable knowledge to their audience.

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