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Case Study: Qiwi Social Media Strategy

Eager to learn how Qiwi is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Qiwi.

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Introduction

Intro:

Before: The Challenges of Social Media Marketing

Qiwi is a leading payment service provider, headquartered in Moscow, Russia. Operating in multiple countries including Russia, Ukraine, Kazakhstan, Moldova, and Belarus, Qiwi offers a range of financial services to individuals and businesses. With a prominent presence in the digital payment industry, Qiwi's social media marketing strategy plays a crucial role in engaging its target audience and promoting its services.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Qiwi's Successful Social Media Strategy

Good Things on Social Media:

Conclusion

Qiwi's social media marketing strategy effectively utilizes various platforms to create brand awareness and engage with its audience. The company actively maintains profiles on popular social media platforms including Facebook, Twitter, Instagram, and LinkedIn. Through these channels, Qiwi regularly shares informative and engaging content related to its services, industry news, and financial tips. This helps in building a strong online community and establishing Qiwi as a trusted and reliable payment solution provider.

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How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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