Case Study: Piraeus Financial Holdings Social Media Strategy

Eager to learn how Piraeus Financial Holdings is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Piraeus Financial Holdings.

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Introduction

Piraeus Financial Holdings is a leading financial services company headquartered in Greece, with a strong presence in several countries including Greece, Cyprus, and Serbia. The company primarily caters to individual and corporate clients, providing a wide range of banking, investment, and insurance solutions.

Before: The Challenges of Social Media Marketing

In the realm of social media marketing, Piraeus Financial Holdings has successfully leveraged various platforms to engage with its target audience and promote its financial products and services. Here are some notable aspects of their social media strategy:

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: Piraeus Financial Holdings's Successful Social Media Strategy

First, Piraeus Financial Holdings consistently provides valuable content to their followers. Through informative articles, engaging videos, and helpful infographics, they offer insights on financial planning, investment tips, and market trends. This valuable content helps establish the company as a trusted authority in the financial industry and keeps their audience engaged.

Conclusion

Secondly, the company actively encourages customer interaction and feedback on their social media platforms. They promptly respond to customer inquiries and comments, ensuring a high level of customer satisfaction. By fostering a positive online community, Piraeus Financial Holdings strengthens their relationship with their customers and builds trust and loyalty.

How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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