Case Study: Pidilite Social Media Strategy

Eager to learn how Pidilite is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Pidilite.

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Introduction

Pidilite Industries Limited is a renowned Indian multinational company with its headquarters in Mumbai. With a strong presence in more than 100 countries across the globe, Pidilite primarily caters to the needs of industrial, consumer, and construction markets.

Before: The Challenges of Social Media Marketing

On social media, Pidilite has implemented an effective marketing strategy to engage with its target audience and build a strong online presence. Here are some of the good things this company does on social media:

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: Pidilite's Successful Social Media Strategy

1. Engaging Content: Pidilite understands the significance of creating content that resonates with its audience. They consistently share informative, visually appealing, and relevant posts related to their products, projects, and industry trends. By providing valuable insights and tips, they foster engagement and position themselves as knowledgeable thought leaders.

Conclusion

2. Visual Appeal: Pidilite enhances its social media presence through captivating visual elements. They effectively utilize high-quality images, videos, and infographics to convey their brand message and showcase product applications. This visually appealing content captures attention and encourages social media users to share and interact with their posts.

How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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