Introduction

Netcompany Group is a leading global IT company that specializes in digital transformation and innovative software solutions. With its headquarters in Copenhagen, Denmark, it has established a strong presence in several countries, including the United Kingdom, Norway, Sweden, Poland, and the Netherlands. Netcompany Group primarily caters to a wide range of clients, encompassing both public and private sectors, such as government organizations, financial institutions, healthcare providers, and many more.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, Netcompany Group excels in various aspects, effectively leveraging these platforms to engage with their target audience. One of the key strengths lies in their content strategy, which focuses on providing value to their followers. Their posts encompass a mix of informative articles, industry insights, case studies, and thought leadership pieces. By sharing relevant and high-quality content, they position themselves as a trusted source of knowledge in the IT industry.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

Conclusion

While Netcompany Group has a robust social media presence, there are areas where they can further enhance their marketing strategy. One improvement point is to increase the frequency of their posts. Although their content is valuable, a more consistent posting schedule would help maintain a constant presence in followers' feeds and increase brand visibility. Additionally, diversifying their content formats, such as incorporating videos, infographics, and interactive elements, could further engage their audience and make their posts more shareable.