Case Study: GungHo Online Entertainment Social Media Strategy

Eager to learn how GungHo Online Entertainment is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for GungHo Online Entertainment.

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Introduction

GungHo Online Entertainment is a global video game company headquartered in Tokyo, Japan. With a strong presence in countries like the United States and South Korea, GungHo focuses on creating and publishing mobile games for a wide range of clients.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, GungHo Online Entertainment stands out with its engaging and creative approach. Firstly, they understand the importance of building a strong online community. Through platforms like Facebook, Twitter, and Instagram, they actively engage with their audience by responding to comments and questions, making their followers feel valued and heard.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: GungHo Online Entertainment's Successful Social Media Strategy

Secondly, GungHo consistently creates and shares entertaining and informative content. They regularly post updates about their games, including new features, events, and character spotlights. By providing valuable and entertaining content, they keep their followers engaged and excited about their products.

Conclusion

Moreover, GungHo effectively uses influencer marketing to expand their reach. They collaborate with popular gaming influencers and streamers who create content around their games. This not only helps in reaching a wider audience but also builds trust and credibility among the gaming community.

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