Case Study: Experian Social Media Strategy

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Introduction

Experian: A Global Leader in Credit and Information Services

Before: The Challenges of Social Media Marketing

Experian, headquartered in Dublin, Ireland, is a multinational company specializing in credit reporting and information services. With a presence in over 37 countries, including the United States, United Kingdom, and Brazil, Experian caters to a wide range of clients, including individuals, businesses, and organizations.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: Experian's Successful Social Media Strategy

Harnessing the Power of Social Media

Conclusion

Experian has recognized the importance of social media as a powerful platform for engaging with its diverse client base. Through its social media marketing strategy, the company has effectively leveraged these platforms to enhance brand visibility, connect with customers, and deliver valuable content.

How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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