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Case Study: ENGIE Brasil Social Media Strategy

Eager to learn how ENGIE Brasil is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for ENGIE Brasil.

Continue reading to find out!

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Introduction

ENGIE Brasil is a leading energy company operating in Brazil. With its headquarters located in Florianopolis, ENGIE Brasil caters to a wide range of clients, including industrial, commercial, and residential sectors.

Before: The Challenges of Social Media Marketing

On the social media front, ENGIE Brasil has actively embraced digital platforms to engage with its target audience. Through a well-planned social media marketing strategy, the company strives to connect with customers, raise awareness about its sustainable energy solutions, and showcase corporate social responsibility initiatives.

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After: ENGIE Brasil's Successful Social Media Strategy

One of the key strengths of ENGIE Brasil's social media marketing strategy is its ability to effectively communicate and educate their audience on the importance of sustainable energy solutions. They share informative content, such as articles, videos, and infographics, to promote awareness about renewable energy sources, energy efficiency, and environmental conservation. By doing so, they position themselves as a trusted advisor in the energy industry.

Conclusion

ENGIE Brasil also excels in building an online community and fostering engagement. They actively encourage user-generated content, organizing contests, and challenges to involve their followers. This not only helps in creating a sense of belonging among their audience but also boosts brand loyalty and advocacy.

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