Case Study: Cancom Social Media Strategy

Eager to learn how Cancom is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Cancom.

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Introduction

Cancom is a leading IT solutions provider based in Germany, with a strong global presence and headquarters in Munich. Operating across Europe, Asia-Pacific, and North America, Cancom caters to a diverse range of clients, including large enterprises, small and medium-sized businesses, and public sector organizations.

Before: The Challenges of Social Media Marketing

In the realm of social media marketing, Cancom has implemented several strategies that have proven to be effective in engaging with their target audience and promoting their brand.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: Cancom's Successful Social Media Strategy

Firstly, Cancom utilizes various social media platforms such as Twitter, LinkedIn, and YouTube to share relevant industry news, insights, and thought leadership content. By consistently updating their social media profiles with valuable information, Cancom establishes themselves as a reliable source of expertise in the IT sector.

Conclusion

Secondly, Cancom actively engages with their followers by responding to comments and messages promptly. This not only strengthens the trust and relationship with their audience but also provides an opportunity to address any queries or concerns in a timely manner.

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Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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