Case Study: Booking Holdings (Booking.com) Social Media Strategy

Eager to learn how Booking Holdings (Booking.com) is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Booking Holdings (Booking.com).

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Introduction

Introduction:

Before: The Challenges of Social Media Marketing

Booking Holdings, commonly known for its popular online travel platform Booking.com, is a global company headquartered in Amsterdam, Netherlands. With a presence in over 220 countries and territories, it caters to a diverse range of clients, including both leisure and business travelers. Booking Holdings is renowned for its extensive network of accommodations, which includes hotels, apartments, and vacation rentals.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: Booking Holdings (Booking.com)'s Successful Social Media Strategy

Positive Aspects of Social Media Marketing:

Conclusion

Booking.com has successfully leveraged social media platforms to enhance its brand visibility and engage with its customers. Firstly, the company utilizes a multi-channel approach, maintaining active profiles on major platforms such as Facebook, Instagram, Twitter, and YouTube. This enables them to reach a wider audience and connect with potential travelers.

How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

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