Case Study: Apar Industries Social Media Strategy

Eager to learn how Apar Industries is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for Apar Industries.

Continue reading to find out!

People looking into reports
Employee explaining chart for board

Introduction

Apar Industries, a global player in the power transmission and distribution industry, has established a strong presence in several countries. With its headquarters in India, the company caters to clients across various sectors, including power, telecom, and railways.

Before: The Challenges of Social Media Marketing

In the realm of social media marketing, Apar Industries has taken commendable steps to engage with its audience. The company maintains active profiles on platforms like Facebook, Twitter, and LinkedIn, leveraging these channels to promote its products, share industry insights, and engage with its followers. Through regular updates and interactive content, Apar Industries effectively connects with its target audience, comprising industry professionals, decision-makers, and potential customers.

Increase reach by sharing on social media
Ideas about KPIs and OKRs for employee advocacy

After: Apar Industries's Successful Social Media Strategy

A key strength of Apar Industries' social media marketing strategy is its emphasis on showcasing its expertise. The company regularly shares informative articles, case studies, and technical content related to its products and services. By providing valuable insights and knowledge, Apar Industries positions itself as a thought leader in the industry, gaining the trust and credibility of its followers.

Conclusion

Furthermore, Apar Industries actively encourages user-generated content and engagement. The company frequently initiates discussions, asks questions, and invites its audience to share their experiences and feedback. This approach fosters a sense of community and enables Apar Industries to gain valuable insights from its customers, ultimately helping the company to refine its offerings and better address their needs.

Person like a company on social media
Cover of the KBC book download
How KBC increases social media engagement

Learn how KBC - one of Belgium’s biggest banks - leveraged their employees to achieve stellar social media marketing results.

Learn how you can improve your social media marketing

Discover how your employees are the hidden gem you need to fully unlock your social media marketing. Fill in the form below to see how Ambassify will drastically improve your social media marketing. Are you ready?

Ambassify Product demo video