Case Study: 37 Interactive Entertainment Social Media Strategy

Eager to learn how 37 Interactive Entertainment is doing in regards to social media marketing? Ambassify has created a report covering the unique aspect points and improvements for 37 Interactive Entertainment.

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Introduction

37 Interactive Entertainment is a globally recognized company in the entertainment industry, with its headquarters located in San Francisco, California. The company has a strong presence in various countries, including the United States, China, Japan, and Europe. Known for its innovative approach to interactive entertainment, 37 Interactive Entertainment caters to a diverse clientele that includes gamers, developers, and gaming enthusiasts.

Before: The Challenges of Social Media Marketing

When it comes to social media marketing, 37 Interactive Entertainment has implemented some effective strategies that have yielded positive results. Firstly, the company actively engages with its audience through various social media platforms such as Facebook, Twitter, and Instagram. By regularly posting updates, news, and interactive content, the company ensures that its followers are constantly informed and entertained.

Increase reach by sharing on social media

Ideas about KPIs and OKRs for employee advocacy

After: 37 Interactive Entertainment's Successful Social Media Strategy

Secondly, the company utilizes influencer marketing to expand its reach. By partnering with popular gaming influencers and content creators, 37 Interactive Entertainment is able to tap into their dedicated fan bases and generate excitement and buzz around its products and services. This approach not only increases brand awareness but also enhances credibility and trust among the target audience.

Conclusion

Additionally, 37 Interactive Entertainment encourages user-generated content by organizing contests and challenges. By involving their followers in creating content related to their games or products, the company fosters a sense of community and loyalty. This user-generated content also acts as free promotion, as followers share their creations with their own social circles.

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