How to Leverage Ambassify's AI Assistant: Enhancing Employee Advocacy Campaigns
In this article, I’ll dive deep into the capabilities of Ambassify’s AI assistant and how you can leverage it to streamline content creation and distribution and enhance personalization, making advocacy efforts more efficient and making multi-language deployment effortless and accessible.
Ambassify supports creatives and non-creatives with an AI assistant. It also assists community managers in different kinds of content creation, elevating the content they produce and prepare for their community of ambassadors and making their processes slimmer and more efficient.
What is our AI-assistant
Ambassify’s AI assistant is a nonintrusive AI that supports our community managers' creative process when crafting new content for their employee communities.
Our AI powers different features and functionalities in our platform: the goal is never to fully replace your content creation process—unless that’s how you wish to use it—but to help you make that process slimmer and smarter.
As a community manager, you’re never forced to turn to AI (that’s why it’s nonintrusive) but I want to show you what value it can bring to you, should you choose to do so. Let’s see what roles AI plays in the Ambassify platform:
1. Content Catalog
In one of our previous articles, I talked about Ambassify's content catalog and its twofold goal of offering training materials for employees and providing content suggestions to community managers. But that’s not where it ends.
In fact, AI offers the catalog an additional creative layer. If you can’t find a pre-existing template in our catalog collection to answer a specific need, you can ask our AI for original content suggestions.
All you have to do is write a keyword— a topic you’re interested in—and based on your input, the AI engine will make relevant campaign suggestions. In this case, the AI assistant will provide inspiration for you to come up with new campaign ideas, which you can then edit according to the campaign type you desire. That’s how you can save time, of course, and dedicate your creativity to enhancing the campaign rather than producing it from scratch.
2. Auto-generated campaign content
In a similar way, our AI can help you draft a new campaign copy. We’ve all felt stuck from time to time, especially when our plate is overflowing with tasks and responsibilities.
We’ve all been there. Whether you’re feeling stuck on a specific topic, you can’t find a funny angle, or you simply want to save time, the AI assistant is there to make sure campaign creation doesn’t become an additional source of worries and stress.
Our AI will generate some suggestions based on the input text you provide. This AI-driven feature allows you to save time when creating content in bulk for your ambassadors, for example, while still being able to control the narrative.
3. Share message suggestions
Supporting your ambassadors in their social media activity and making sure they feel confident in posting online is essential for a successful employee advocacy program. To guide the narrative your ambassadors are sharing on social media, Ambassify lets you create pre-defined captions (or share messages) for your employees.
That’s another area where our AI assistant will provide additional support by writing those captions—or variants of them— for you. The goal here is not to let our AI generate random copies but to let it help you give those captions some variety.
This is the best way to leverage the assistant because you can dedicate your time and energy to fine-tuning the main message while the AI assistant reshapes your message in different variants, ensuring diversity in your employees’ shared content.
4. Automatic translations
AI comes in really handy when managing a multilingual community by generating real-time, automatic translations for all campaigns, captions, or messages.
Ambassify supports more than 10 languages to ensure seamless and easy management of communities deployed over several countries and languages, and AI translations play a big role in that, too.
You will be able to easily repurpose campaigns for multilingual communities without needing a dedicated Community Manager for each language group to create new campaigns. Instead, you can focus your time on nailing the narrative and let the AI do the heavy lifting and translate all copies in your target language(s).
AI is everywhere at the moment, and its popularity is bound to grow. It can’t be avoided—and it shouldn’t—but using it without limits or without the right knowledge and tools can lead to content standardization and lack of authenticity, which is the opposite of what employee advocacy stands for.
Instead, we have built our AI assistant to help you make the most of AI and leverage it in the right way: AI is not meant to replace your content creation process but to enhance it.
The goal is to give you more time to do what really matters—defining the narrative, fine-tuning the messaging your employees are spreading on social media, and developing the right content for them—and let AI simplify and speed up those time-consuming tasks that accompany the creative process.